Lolita Lempicka is a made-up name of French designer Josiane Maryse Pivida. The name is inspired by the female protagonist of the famed novel Lolita by Vladimir Nabokav, and as a tribute to Polish Art Deco painter Tamara de Lempicka. The house of Lolita is more famous today for its perfumes, but it began in 1983 as a line of women’s fashions, inspired by fairy tales, princesses and the romantic fashions of times gone by. In 1997, Lempicka launched its first fragrance for women. It was introduced at a time when Thierry Mugler’s Angel had focused consumers’ attention on gourmand scents. This made Lolita Lempicka an immediate best-seller and the brand’s fragrances soon were getting more attention than their fashions. Today they have produced 46 fragrances which include Eau de Desir, Forbidden Flower and Au Masculin.