Nivea is a global skin and body care brand that is owned by the German company Beiersdorf. The company was founded in 1882 by pharmacist Carl Paul Beiersdorf, who developed a water-in-oil emulsion as a skin cream, the first stable emulsion of its kind. This was the basis for Eucerin and later, Nivea. From there the company produced everything from tanning oils, to shaving creams and facial toners. Today you can expect to experience not only skincare but also cosmetics which include eye shadows and foundations.