SuperGroup plc is a British International branded clothing company and owner of the Superdry label. The Superdry range was launched by the company in 2004 and soon became a favourite of young men and women all over. Walk down the street today and you will see a flash of the Superdry logo at least once or twice. Due to the clothing success, the brand released several accessories including a fragrance line in 2012. Named after their best-selling clothing colours, you will discover easy, laid back scents such as Neon Pink and Neon Purple.